Anomalo: Beginning your Data Quality Journey

As data continues becoming a core part of how businesses operate and make decisions, managing data quality has never been so important. Poor data quality can hit all enterprise levels hard, from marketers annoying prospects to supply chains becoming unable to automate processes properly.In this second episode of the three-part EM360 Podcast series with Anomalo on data quality, Elliot Shmukler, Co-Founder and CEO at Anomalo joins Analyst Christina Stathopoulos to discuss:The right time for data quality monitoringWhat happens if you wait too longWho should be involved

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In today’s rapidly-changing technological environment, data offers new ways for business to improve or even completely transform business models. But with this rapid change, it’s difficult to separate hype from reality and determine what practical steps can show value in real-world implementations. In this podcast series, we set out to ask, how is Data transforming business? Expect to hear opinions from leading tech vendors and the people who rely on data for day-to-day business such as Barclays Bank, Mastercard and DS Virgin Racing Formula E Team.