The importance of telling your own story - Matt McCue

"To tell a compelling story, you need a character facing real conflict. Be willing to explore the uncomfortable parts - that's where the depth and resonance come from." Matt McCue, editor-in-chief of The Creative Factor, shares his journey as a storyteller and the importance of storytelling in the creative industry. He talks about his background growing up in Iowa and his move to New York City to pursue a career in journalism. Matt emphasizes the need for creatives to tell their own stories ...