Understanding your customer with Wonderment’s Jessica Meher

Jessica is the Co-Founder and CEO of Wonderment.  Wonderment helps e-commerce merchants grow and scale their businesses.  She has tremendous experience in marketing and startups.  Her career expertise has included working at HubSpot, InVision and Techstars.  Here are just a few of the topics we discussed in this episode:

  • How Wonderment came to be
  • User journey, pain points and why coding can wait
  • Mastering customer research for product
  • Avoiding bias in your research
  • Operationalizing your product research
  • Understanding the why behind what your building

Resources

Reaching out to Jessica

Om Podcasten

Sean Boyce and Stuart Balcombe interview the world's leading marketing, growth and product experts to learn more about how they make products customers love.