Building better products with intentional experiments with FYI’s Hiten Shah

Hiten is a prolific SaaS founder of companies including Kissmetrics and Crazy Egg and is now working on FYI. He also runs Product Habits to help other founders develop the habits they need for success. In this episode, Hiten shares:

  • His framework for identifying product ideas worth pursuing,
  • How to identify what your customer really want.
  • What Hiten has learned from David Cancel about different go to market strategies.
  • Why continuous testing drives increased product value.

Resources

Reaching out to Hiten

Om Podcasten

Sean Boyce and Stuart Balcombe interview the world's leading marketing, growth and product experts to learn more about how they make products customers love.