Replay of Very First Episode: SEO, Branding and Law Firm Intake Toolkit with Seth Price

Having just come off of the high of our 100th episode, I thought it would be fun to share a quick throwback to our very first episode.    I want you to recognize that we have always been committed to bringing you top quality information and strategies that you can use in your law firm right now to grow from a solopreneur to a company that ultimately can run without you.    My very first episode was really a raw, uncut version of me, unfiltered with one of my favorite people in the world who owns Blue Shark Digital, which is a marketing company specific to lawyers created by a very successful lawyer - Mr. Seth Price.    I hope you enjoy taking this trip down memory lane with me! In this episode we discuss: What is Search Engine Optimization (SEO)? How the novice marketing lawyer can vet an SEO company SEO as the backbone of business branding What is content marketing Google’s shifting algorithm as relates to blogging basics for law firms Intake processes that increase conversions in law firms Differentiating intake talent attributes for contingency-based practices verses revenue-based practices Sustaining energy and enthusiasm in intake personnel The “right” customer service mindset and experience for powerful intake conversations   Guest Bio: An accomplished attorney and transformational thought leader, Seth Price is a founding partner and the business backbone of Price Benowitz LLP as well as the founder and CEO of BluShark Digital. Seth took a two-person law firm and scaled to 36 lawyers in less than a decade. Now Seth has taken the same digital power that built the firm to create a best in class digital agency focused on the legal sector in BluShark Digital.   Seth has been a frequent lecturer and moderator at some of the largest and most influential law conferences in the United States, speaking on the tools and strategies law firms can use to align their business development with changing consumer habits. He has spoken on topics including but not limited to, how to build a firm, ethics, best practices for firm operations, search engine optimization (SEO), and digital marketing as a whole.   Contact info:   Email – [email protected]   Website – https://blusharkdigital.com/    To learn more about Blu Shark Digital, like/follow/share at https://www.facebook.com/blusharkdigital/   For a Free Consultation with Seth’s Team, call (202) 871-1554   To speak directly with Seth, call his cell phone at (347) 661-9999   Allison Bio:   Allison C. Williams, Esq., is Founder and Owner of the Williams Law Group, LLC, with offices in Short Hills and Freehold, New Jersey. She is a Fellow of the American Academy of Matrimonial Lawyers, is Certified by the Supreme Court of New Jersey as a Matrimonial Law Attorney and is the first attorney in New Jersey to become Board-Certified by the National Board of Trial Advocacy in the field of Family Law.    Ms. Williams is an accomplished businesswoman. In 2017, the Williams Law Group won the LawFirm500 award, ranking 14th of the fastest growing law firms in the nation, as Ms. Williams grew the firm 581% in three years. Ms. Williams won the Silver Stevie Award for Female Entrepreneur of the Year in 2017.  In 2018, Ms. Williams was voted as NJBIZ’s Top 50 Women in Business and was designated one of the Top 25 Leading Women Entrepreneurs and Business Owners. In 2019, Ms. Williams won the Seminole 100 Award for founding one of the fastest growing companies among graduates of Florida State University.   In 2018, Ms. Williams created Law Firm Mentor, a business coaching service for lawyers.  She helps solo and small law firm attorneys grow their business revenues, crush chaos in business and make more money.  Through multi-day intensive business retreats, group and one-to-one coaching, and strategic planning sessions, Ms. Williams advises lawyers on all aspects of creating, sustaining and scaling a law firm business – and specifically, she teaches them the core foundational principles of marketing, sales, personnel management, communications and money management in law firms.  Contact Info:   Contact Law Firm Mentor: Scheduler: https://meetme.so/LawFirmMentor      Snippets   [00:02:56] And I also knew that he would give top quality information, not only because his marketing company services my law firm, but in particular because the information that I find he shares is easily digestible. It's something that you can use even before you hire your own digital marketing company if your budget is not yet at that place where you're ready to hire one. And I also feel that he's very relatable because like me, he has also gone through the process of using the strategies that he teaches in his own business. So there's a little bit more authenticity tried and tested truth to what he's sharing because he's done it before.