Episode 5: Morgan Stanley Creates Compelling Content with A Journalistic Mindset
Content That Moves - The Brand Storytelling Podcast - A podcast by Credo Nonfiction & Brand Storytelling
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Morgan Stanley’s Bill Horn discusses how his background in journalism at the New York Times informs how he approaches content creation for a Fortune 100 brand. View Bill and the content team’s work at morganstanley.com/ideas and the Andrew Hawkins film at https://www.youtube.com/watch?v=eCIqqx2FqSg
