Episode 75 - Hannah Urbanek - Create Engage

This week we bring you a slightly different episode of Climb In Consulting. If you’ve listened to any of our previous podcast episodes on how to effectively market your consulting firm, then you’ll know that at Create Engage we’re big believers in putting your team front and centre, showcasing their experience and expertise. A successful consulting firm is built on the capability of its people. All of its people, not just the Partners. And we always recommend showcasing this strength in depth as part of your marketing. As you’ll know, I always like to lead by example and share ideas of what this can look like for you, to help you as you grow your consulting career, and today’s episode is just such an example. In today’s episode I make way for our very own Hannah Urbanek who was recently featured on The 20 Minute Marketing Podcast with host Liam Quinn. In case you didn’t already know, Hannah is a Senior Marketing Manager here at Create Engage. She has a wealth of knowledge on how to create effective marketing for consulting firms and leads our work with a number of our longest standing clients. In addition to all of the great work she does here at Create Engage, Hannah is also a School of Marketing Founding 50 member and ambassador. This fantastic organisation is focused on offering a new type of skill-based marketing education for people at all stages of their careers, and is definitely worth checking out if you’re keen to build up your skills in Marketing. During today’s conversation Hannah and Liam discuss a whole host of really interesting topics, including: - How you can push the boundaries of marketing for your consultancy, or any B2B business for that matter. - What you can do to create engaging content that helps you attract your target clients. - And the best ways to use social channels such as LinkedIn to grow your brand and accelerate your business development. Whether you’re looking to find out more about how you can use marketing to help your Consultancy, or you’re looking for inspiration about how you can start to do more for your own personal brand, I know you’re really going to enjoy this. You can get in touch with Hannah at - https://www.linkedin.com/in/hannahurbanek/ You can get in touch with Liam at - https://www.linkedin.com/in/liamquinn9/ View the original episode here - https://www.reach-interactive.com/resources-and-blog/pushing-the-boundaries-of-b2b Visit Reach at - https://www.reach-interactive.com/ Visit the School of Marketing at - https://schoolofmarketing.co/

Om Podcasten

As a management consultant myself I’ve always been lucky to have mentors who have guided me through my career. When I was in house I regularly had quality time with Senior Partners that helped me rapidly accelerate my career and has continued to help since I’ve gone out on my own. While I had this great resource and knowledge bank to draw on I know many friends in Consulting aren’t as lucky with some only speaking with senior partners on a monthly or quarterly basis. That’s why I created this podcast. I wanted to help people like you who want to accelerate their careers in consulting by interviewing leaders in the field to share the advice, tips and strategies that they used to get to the top so that you can to so that you can too. In each Episode I’ll be interviewing a senior figure in the industry so that you can learn from them. We’ll be going deep in to their background, how they succeeded and what their advice would be for you. This podcast is brought to you by Create Engage the Digital Marketing agency for the disruptive Management Consultancy. Digital Marketing has moved forward, but most consulting firms haven’t. Many Consulting firms still see their corporate blog as their sole Digital Marketing channel and find themselves frustrated when these blogs yield little if any results. To help those of you who want to harness the power of Digital Marketing to grow your Consulting Business but don’t have the knowledge, capacity or in-house capability to do so I launched Create Engage, the first Digital Marketing agency for the Management Consulting Industry. If you’d like to find out more about how Create Engage can help you use Digital Marketing to take your business to the next level then drop me an email at [email protected] or go to our website www.createengage.co.uk where you can download our free case study that breaks down down the Digital Marketing strategies used by one successful Consulting firm to help them grow over 400% in just 3 years and gives you the secrets they used, so that you can apply them in your own firm.