How Money Archetypes helped almost 10x my launch (part 1)
Chill & Prosper with Denise Duffield-Thomas - A podcast by Denise Duffield-Thomas - Thursdays

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After another disappointing launch, I was frustrated and confused. I realized my business course just wasn’t resonating as I had hoped and something had to change. So I decided to do something completely different. I had been a certified Sacred Money Archetypes® coach for years, but it wasn’t until last year that I finally applied the SMA framework to my own launch. I took a deep breath and threw my heart and soul into the launch, creating a campaign that spoke to the eight individual archetypes. I relaunched my SMA business course, but it was more like eight launches in one. It felt like a huge risk, but I believed it was worth it. And it was – the results were astonishing. We had almost ten times the sales compared to my previous launches, all because I finally understood my audience and communicated the message clearly. I learned that to truly connect with people; you have to speak their language and understand their dreams and pain points. This week’s podcast is part one of a tell-all debrief of my most fun and complex launch ever.