85: Adam&Eve's 4&Flex policy | A Pitch Positive Pledge | Wavemaker's 'Kelly & Katie'

As the industry grapples with how to bring staff back to the office in a new 'hybrid working' world, Adam&Eve DDB have come up with a policy that asks staff to be in the office four days a week – of their choosing. Group managing director Miranda Hipwell explains the policy and why they believe it makes sense. Wavemaker's new leadership duo Kelley Parker and Katie Lee explain their own (Avengers themed – or maybe not) hybrid working policy, while ISBA's director of agency services Andrew Lowdon steps up to explain how a Pitch Positive Pledge will make a difference to the industry. Campaign's work and inspiration editor Imogen Watson and media editor Arvind Hickman host this jam-packed episode that covers important ground for adland execs and employees – who's your Avenger superhero?Further reading for this episodeThe Pitch Positive PledgeJulian Douglas on the pledgeIs pitching broken? Campaign exploresHere's what the Four&Flex policy meansWavemaker's Kelly & KatieIf you like this content, please subscribe, there's plenty more. Hosted on Acast. See acast.com/privacy for more information.

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Welcome to Campaign magazine's podcast, our weekly look at the biggest stories, campaigns and important issues in UK advertising and media. Presented by Campaign's editorial team. Read more at http://www.campaignlive.co.uk/resources/podcasts Hosted on Acast. See acast.com/privacy for more information.