254: Small Business Advisors | Alex Sanfilippo Explains How to Be a Guest on Podcasts

We’re on a roll here on Season 20 of the Business Infrastructure show! Our featured small business advisors have dropped gems..and mics (pun intended). And our guest on this episode is no exception. Meet Alex Sanfilippo, founder and lead educator at PodPros. PodPros is a multi-media parent company with a pure focus on all things podcasting. It’s home to PodMatch – an online matchmaking service that pairs podcast guests with hosts. Why should you consider being a guest on podcasts? It gives you an opportunity to share your expertise about your field as well as add value to listeners who may be unaware of the benefits of your products or services. Millions of people listen to podcasts daily, so becoming a guest is a viable addition to your business development and marketing strategies. But be warned – as Alex mentions in this episode, podcasting is a form of public speaking. He talks more about that as well as how to: ·       Develop impactful podcast guest bios that captivate potential listeners, ·       Increase your brand’s visibility and exposure, ·       Prepare a media kit that showcases your talents, ·       Pitch podcast hosts with mutually beneficial purposes and more! If you want to know more about the power of podcast guesting as a business growth strategy that yields profit, then this episode is for you!    _____________ 🔗 Click Here to Access Resources Alex Recommends.  🎧 Like What You Heard? Don’t Keep it to Yourself. Subscribe and Share! And don’t forget to leave a review! ⭐ ⭐ ⭐ ⭐ ⭐ © 2023. The Business Infrastructure podcast is sponsored by Equilibria, Inc. – a small business dedicated to providing resources to support fellow fast-growing small businesses in scaling back-office operations without pain and chaos. Sign up for the Smooth Operator Course to learn more about building business infrastructure.

Om Podcasten

Growth is not a bad thing. But too much growth, too fast presents a set of challenges often overlooked when discussing small businesses. The emphasis tends to center on the marketing and promotion necessary to grow your business, and not on the operations and business infrastructure needed to scale your business in a sustainable manner. These back office operations can make or break your business. The Business Infrastructure show provides solutions and real life stories to owners and operators of fast growing small businesses seeking practical tips for dealing with growth spurts.