#267 How To Market A Traditional Industry - Jillian Goldberg
Breaking B2B - B2B Marketing & Demand Generation Podcast - A podcast by Sam Dunning - Mondays
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āŗ How traditional industry marketing compares to tech/SaaS etc. Jillian Goldberg is VP of Marketing & Investor Relations at GuardKnox Cyber Technologies. š§ Have a listen to Jillian & Sam as they discuss their experiences & give you incredibly valuable tips, tools and insights that you can utilise, to skyrocket your own sales & biz! - In this episode we cover: š The main differences š How to setup an effective marketing strategy for a traditional industry š Getting buy-in from C-suite JILLIAN GOLDBERG ā LinkedIn: https://www.linkedin.com/in/jillian-m-goldberg/ ā Web: https://www.guardknox.com/ Please check out our sponsors: ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ Chili Piper - Advanced scheduling software that helps B2B revenue teams double their conversion rates, increase customer satisfaction, and reach new levels of productivity - https://www.chilipiper.com/bgs ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ Web Choice - We Build Custom Websites & SEO Strategies That Generate Leads & Sales: https://www.webdesignchoice.co.uk/ ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹ā¹
