Episode 35 - A Simple Way To Bring More Bread To The Table - with Rosie Whitelock

Episode 35 - A Simple Way To Bring More Bread To The Table Welcome to Building a Bigger Table The podcast for misfits, mavericks and magic makers who want to create a profitable, sustainable business that makes as much impact as it does income.    In This Episode:   Welcome to episode 35 of the Building a Bigger Table Podcast, where I am joined by my good friend and Cartel member, the lovely Rosie Whitelock. We’re chatting about a super simple way you can drive more revenue into your business.   Rosie is going to introduce us to her company, On Brand Planners, and talk us through how she can help us make some additional income. Now, as you know, I don’t really agree with the phrase ‘passive income’ because I think no matter what, there is always work to be done upfront. However, what Rosie’s offering today can really be as simple as you coming up with the concept, and she’ll take care of everything else!   She’s actually the woman behind my 6 Figure Club Planners that I gift to my members, and has worked with my friend Phil Graham on using planners to drive leads to his business, while at the same time making him some extra cash.    In this episode, we’re sharing the benefits of adding journals, planners or diaries to your business, the different ways in which you can do it, and exactly how to get started. Plus, I’ll be revealing the one thing I wish I’d done differently, so you don’t make the same mistake. Let’s jump in! Key Takeaways: Get ahead of the game It’s a way to engage with your audience   Improves client retention It’s a physical Pop Up Product Quotes: “It's like a physical pop up product instead of a digital pop-up product. So he's got the planner on the front end which drives traffic and ads to the planner, and then on the backend of that purchase he upsells his programs.”   “In fact, I've been thinking of creating an Empowered planner and using an Empowered planner as my lead gen that then becomes a lead gen for the next cohort of our Empowered students. So we could start building up that list before Empowered even launches.”   “This doesn't have to be anymore complicated than you - the person listening - coming up with the concept of what you want this planner journal to look like and do, getting it created and then having someone like Rosie actually ship it out for you.”     Meet Your Host: Hi, I’m Shaa. I’ve been called a serial entrepreneur … but I’ve never been one for labels! I’ve done SO many things in my career, including starting and scaling multiple 7 figure businesses, and am grateful for being recognised with some lovely awards - most proudly, an MBE from The Queen “for Services to Business and Entrepreneurship”. I’ve been featured in major publications for my efforts (named one of the UK’s Top 20 Most Influential Entrepreneurs by The Sunday Times and one of the ‘Most Influential Women in the UK" by the Institute of Directors), and have written 4 straight-talking, bestselling books; Stop Talking, Start Doing; Stop Talking, Start Doing Action Book, Do Less, Get More; and most recently, How To Fix Your Sh*t.   Where To Find Shaa: Website - https://www.shaa.com/ Facebook - https://en-gb.facebook.com/shaawasmund/ Instagram - https://www.instagram.com/shaawasmund/ Clubhouse - @Shaa Rosie - https://onbrandplanners.com/