Why your brand is stuck in the friend zone (+ how to fix it)

We are diving into the final part of our Authority Series today, where we are exploring the crucial difference between building a community that loves your brand and establishing the authority that converts that love into sales. If you've ever felt like your audience enjoys you and your content but isn't taking that next step to purchase, this episode is for you. We’ll talk about how to identify if your brand is stuck in the "friend zone" and, more importantly, how to break free from it by le...