172 | Define Your Brand Attributes With This Potent Exercise

Brand Master Podcast - A podcast by Stephen Houraghan

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By the end of this episode, you’ll have the processes to define brand attributes for your brand in order to connect on a human level.  👉 Learn more: ⁠https://brandmasteracademy.com/brand-master-podcast/⁠  First, we’ll cover the basics of what brand attributes are and how neural connections are made in our brains to provide us with a shortcut to meaning.  Then, we’ll dive right into the step-by-step process you need to develop brand attributes for your own brand or a client.  For more brand strategy resources and downloads visit ⁠https://brandmasteracademy.com/

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