080 | Map Your Customer Journey
Brand Master Podcast - A podcast by Stephen Houraghan

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By the end of this episode, you’ll have an 8-step template to map your customers' journey and design a user experience that will influence your audience to become customers. 👉 Learn more: https://brandmasteracademy.com/brand-master-podcast/ First, you’ll learn what customer journey mapping is how it impacts your brand strategy, and the way you build your brand. Next, you’ll learn about the relationship between branding and marketing and how your customer journey map plays a strategic role in aligning these two important strategies. Next, I’ll give you a very relatable customer journey map example, which will provide clarity for how you can design your user experience. Then you’ll learn about the importance of the human brand persona before we jump into the 8-step customer journey map framework. And that is your 8-step customer journey map template. Use it to design a user and customer experience that will excite and impress them at every touchpoint on the customer journey. For more brand strategy resources and downloads visit https://brandmasteracademy.com/