069 | Brand Strategy Workshop Questions

Brand Master Podcast - A podcast by Stephen Houraghan

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By the end of this episode, you’ll have 10 effective brand strategy workshop questions you can use to take control of your client meeting like a pro-brand strategist.  👉 Learn more: ⁠https://brandmasteracademy.com/brand-master-podcast/⁠  First, you’ll learn what a brand strategy workshop is and how professional brand strategists guide the business leadership team to develop the brand strategy collaboratively.  Then, you’ll discover how to run and brand strategy workshop using these questions as a framework and how each question opens up multiple questions to expand the conversation and the session.  Next, you’ll see how the target market takes center stage and how to leadership team can develop affection for the people they want to connect with.  This collection of questions is not just another branding questionnaire; it is the foundation of the brand strategy workshop and if used effectively by the brand strategist, can provide a solid foundation for brand strategy development.  For more brand strategy resources and downloads visit ⁠https://brandmasteracademy.com/

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