How to Build a €50M Brand - Twice. Founders of Fulfil Bars and Cali Cali Foods.

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How Niall McGrath and Tom Gannon, the founders of Fulfil Nutrition protein bars, built that brand to €60M in sales in the first 2 years, and are now building their SECOND €50M brand - Cali Cali Foods. (all this within 5 years. Don't miss this one).