Glenfiddich Sells $18,000 Super-Rare Whisky As NFTs

Bernard Marr's Future of Business & Technology Podcast - A podcast by Bernard Marr

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NFTs, or non-fungible tokens, are all the rage at the moment and often associated with the sale of digital goods. However, there is a huge potential that NFTs could transform the luxury goods market, too. Join me, Will Peacock, head of luxury at William Grant and Sons, as well as Dov and Sam Falic, founders of BlockBar, for our discussion on the potential of NFTs and blockchain technology in the luxury goods sector.