Behind the Scenes of PR: What They Don’t Tell You (or Want You to See!)

You’ve probably heard of PR before, but do you know what it actually is? Usually, we associate PR with the crisis management team scrambling to clean up a media mess: whether that’s for a celebrity after they’ve made a few bad decisions in an interview, or a company that publishes an ad that’s more offensive than funny. But PR isn’t just about spinning the negatives into positives! On this week’s episode of the podcast, I’m taking you behind the scenes of the PR industry and giving you...