2021 B2B Marketing Trends w/ A Bunch of Folk

In this episode, I sit down with seven of the sharpest marketing minds I know to hear their predictions on what 2021 will bring for how B2B organisations engage their customers and build their brand.We cover everything from employee advocacy on social media, placing a greater emphasis on empathy across decision-making and why exclusive, short-lived content works for corporate audiences just as much as it does for consumers.This is real advice for the everyday B2B marketer who wants to be better. You can follow all of the guests on Twitter here: Syed Ali - listen to a previous episode with Sy here.Amanda FountainJonathan Ronzio - listen to a previous episode with Jonathan here.Ivonne AldazFi Shailes - listen to a previous episode with Fi here.Claire KennedyJason Keath Also - why not check out my weekly newsletter, The B2B Bite, where I break down marketing strategy and tactics for B2B leaders into fun-size, actionable chunks? Head over here: b2bbite.substack.comYou can also follow me on LinkedIn. Head over here: linkedin.com/in/jasonbradwell/ Got a marketing problem you just can seem to unstick? Pick a time and we'll jump on a call to talk it out. Free of charge. No obligation to anything. Organise a free 30-minute strategy call.Head over here: calendly.com/jasonbradwell/30-minute-consultation-call