Episode 70 - Understanding Your Customers With Dionysia McPherson

Today's episode is all about how your customers should be at the forefront of what you're doing. It doesn't matter if it's for your marketing, your product development or your company in general. Putting your customer at the heart of everything you do always pays dividends. Dionysia McPherson, from PaperForm, and her husband, Dean, know how important this is. In fact, Dionysia has spent many hours, days and weeks, running 1-2-1 sessions with their clients just to make sure she really understa...