19 | The Simple Marketing Campaign That Made August My Highest Revenue Month of 2021

This July, I launched a marketing campaign for 8 days that ended up increasing my monthly patient numbers by one forth and increased my revenue by a third.I don't know about you, but August is usually the slowest month at my clinic. Patients are taking time to be with their families before school starts again, and appointments are not at the top of their priority list. So this year, I wanted to do something boost August patient numbers, and this sales campaign was a smash success.The beauty of this marketing campaign, aside from the results? It only cost $50 and I focused on repurposing content a TON. This means I wrote the marketing copy one time, and used that to create emails and social media posts. This is a super efficient method for marketing that I explain in the episode, and I think you're going to love it.Join me for this detailed episode as I walk you through the exact process I used to make August my highest revenue month of 2021!I hope this nitty-gritty explanation of my process helps you to recreate this marketing campaign, or at least the parts that work for you, in your own practice. Enjoy!Show Notes:Episode #12: Repurposing ContentEpisode #4: Lead Magnets to Grow Your Email ListWe're Hiring! Job Description for Part-Time Acupuncture Position in Seneca Falls, NYScholarship Waitlist for Acupuncture Marketing SchoolAcupuncture Marketing School [15 NCCAOM PDAs]Support the showCurious about Acupuncture Marketing School, the online course for marketing beginners? Join me inside! Click here to learn more.

Om Podcasten

Ready to build a thriving, meaningful business? Learn how to market your acupuncture practice with confidence, serve more patients, and increase your income. Hosted by Michelle Grasek, practicing acupuncturist and marketing coach, this podcast delivers practical marketing ideas to help you increase your visibility in your community and change more lives with the incredible power of acupuncture. Visit michellegrasek.com for free marketing checklists and workbooks, and follow Michelle on Instagram @michellegrasek for even more marketing insights and ideas.