Crowdfunding: How to raise funds using your community

Today we’re continuing our funding series by speaking with Dan Hardy, Chief Revenue Officer at Crowdcube to find out how to prepare and execute a successful crowdfunding campaign. Crowdcube is Europe’s largest private lending marketplace with a community of over 1.5 million members. To date the platform has helped raise £1.4 billion of investment and has worked with over 1,300 entrepreneurs, including ambitious companies such as Grind, WatchHouse, Brewdog and Monzo.In this conversation Dan walks us through the crowdfunding process and sheds light on how to build and capitalise on campaign momentum. We also discuss the importance of creating a narrative with your community and communicating a clear and powerful mission statement.Credits music: "Dizzy" by Richard James in association with The Coffee Music Project and SEB CollectiveSign up for our newsletter to receive the latest coffee news at worldcoffeeportal.comSubscribe to 5THWAVE on Instagram @5thWaveCoffee and tell us what topics you'd like to hear

Om Podcasten

A forward-thinking interview series examining the business of progressive coffee culture. The 5THWAVE Podcast is hosted by Jeffrey Young, Editor-in-Chief of 5THWAVE magazine and Founder of Allegra Group. Each episode features inspiring stories, business lessons, and thought leadership from the entrepreneurs and industry experts blazing trails to success across the world of coffee. The podcast will delve into the detail of achieving operational excellence, get to grips with green coffee sourcing and seek out the very best of global coffee culture. We’ll also examine the future of e-commerce and coffee at home, the changing face of cafés and coffee shops, and how to hone winning HR strategies – plus much more. Get in touch and tell us what topics you'd like to hear by visiting www.worldcoffeeportal.com/5THWAVEPodcast