S06 EP18: Amazon DSP: Using Amazon's 1st-Party Audience Data for Media Buying
2X eCommerce Podcast - A podcast by Kunle Campbell - Tuesdays
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On today’s episode, Kunle is joined by Kimberly Maggard, Programmatic Advertiser at factor-a, a pioneer in Amazon vendor management with the combination of technology and agency performance working with over 100 international top brands.